MKT 578 Week 5 DQ2

This archive of MKT 578 Week 5 DQ2 covers the next issue:

Social media 2.0 is all about interactivity and developing relationships. In what ways have social media sites increased the ability of companies to create relationships with their publics? What specific social media sites are you familiar with and/or do you use regularly and how do you see these specific facilitating Public Relations efforts, if at all?