An Analysis of Baush & Lomb in Hong Kong

An Analysis of Baush & Lomb in Hong Kong

Abstract Bausch & Lomb presented PureVision® a year ago in Hong Kong. Due to some reasons, the product was not promoted when it was first launched. The sale of this product is unsatisfactory, and the management would like to boost the sale by kicking off a PR campaign. This PR campaign is planned by linkin…

2,954 words


7 pages

An Analysis of the Rio Riot

MARKETING ASSIGNMENT #1 PRODUCT: THE RIO RIOT (A 20GIGABYTE MP3 PLAYER) The Rio Riot is an MP3 player that is designed to carry about 4000 songs (20 Gigabytes of music). It is manufactured by Sonicblue. Sonicblue is a company that owns Rio (which creates MP3 players), Replay TV (which is a digital video recorder, like Tiv…

1,428 words


2 pages

An Analysis of General Shopping

General shopping category: Most customers overestimate the amount of time they spent shopping. Most customers did not look at the price of the item they purchased. Most customers like to glance at the covers of the magazines. Most customers who buy magazines do go into the book section and the people who buy books do…

463 words


1 page

An Introduction and Background to the Company

Executive summary Introduction and background to the company It is evident that we are living in an ever-changing society. There is a growing awareness in the business world to ensure that products are ecologically sustainable, meeting the needs of the present without compromising the future. With the above view in mind,…

1,943 words


5 pages

An Analysis of Current Trends of Marketing

Current Trends of Marketing By: Rachel Jones In my research, I have found that marketing trends has not changed much over the years in certain aspects; it has just heightened or become more influential; organizations’ must do research in order to market successfully. The market mix focuses on the four P’s- Product- is a…

1,569 words


3 pages

An Analysis of Healthways Company in the United States

Healthways is a disease management company with 11 locations throughout the United States. The company has experienced great growth over the last four years. With such growth, there are demands upon the labor market to fill opportunities at Healthways. As the labor market is sparse, this will be a challenge for the quality…

757 words


2 pages

A History of Microsoft Corporation

There are many factors that must be considered when scoping out a company for a potential merger or acquisition. I being the CEO of a major competitive software manufacturing company look for many things. Things such as strategic planning, financial performance, technological advances and marketing opportunities are just so…

1,640 words


2 pages

An Analysis of A Life Plan for Effective Human Relations

A LIFE PLAN FOR EFFECTIVE HUMAN RELATIONS BY: HEATHER G. February 19, 2000 Different Views of Success Some believe climbing the corporate ladder to make as much money as possible is success. They work extreme hours and dedicate their entire life to work. The pressure to w…

473 words


3 pages

Good Ergonomics Creates a Healthier Workplace for Employees

AN INTRODUCTION TO ERGONOMICS INTRODUCTION Definition- Ergonomics in the study of how the physical, and sometimes the psychological, health of workers is affected by their workplace. Studies have shown that certain things in the workplace (including temperature, lighting, air, furniture design, and equipment design)…

845 words


2 pages

A Case Study of ZAP

ZAP!!, A Case Study Analysis ZAP!! needs to be zapped. ZAP!! has a problem that will not go away. ZAP!! management has implemented a new manufacturing quality control system and would like full employee participation. However, not all employees (assemblers) participate in the weekly quality control meetings and those who…

1,438 words


3 pages

An Analysis of America On Line (AOL)

Was America On Line (AOL) and Time Warner a match made in heaven, or not? Many think not. And, if AOL had been forthright about its subsidiary, AOL Europe, perhaps the terms of the merger would have never happened, or been altered. It is too late to speculate now. Although AOL made a poor decision in the months prior to the…

1,912 words


3 pages

An Analysis of Centocor Inc, a Johnson & Johnson Company

Centocor Inc, A Johnson & Johnson Company- Centocor utilizes cutting-edge knowledge in biotechnology to discover and develop innovative large and small molecule medicines. Centocor has a leadership position in monoclonal antibody technology. The company creates, acquires and markets unique biopharmaceutical therapies to…

1,541 words


6 pages

A Comparison of AC Traction and DC Traction Locomotives

Topic: AC traction vs. DC traction locomotives Terms of organization: 1- Power and reliability 2- Cost Method of organization: Alternative Tone: Serious, informative, specific Note: Created for the general public and other railroading admirers taken into consideration. Capable of pulling thousands of metric tons…

963 words


2 pages

A Business Proposal About a Golf Range

For my business proposal, I have decided to keep it simple by considering a golf range. Being an avid golfer, I know how important it is to have an illustrious range to fire off as many horrible and game winning shots as you can without keeping track of them on a sometimes treacherous scorecard. There will always be a need…

1,213 words


2 pages

An Analysis of Automobile in 1920’s

Automobiles There was no greater symbol of the 1920’s than the automobile. The impressive leather coaching and customized interiors radiated luxury and prosperity. The relative ease of operation and reliability meant freedom. Beneath their hoods many of the cars exhibited impressively large engines, delivering speed and e…

3,043 words


6 pages

The Ranks of Employees at Kentucky Fried Chicken

The Various Types of Employees at KFC The six or seven members in Kentucky Fried Chicken during one shift all come together to make up the crew. They all hold an important position in the workplace. There are the team members, shift managers, Assistant Manager, and the Restaurant General Manager. The lowest held p…

624 words


1 page

A Company Overview of Sun Microsystems

With an employee workforce of four, Sun Microsystems was incorporated in 1982 by Andreas Bechtolsheim, Vinod Khosla, Bill Joy, and Scott McNealy. Originally began for Stanford University Network, Sun Microsystems has been a global leader in innovating products, services and support solutions for constructing and maintaining…

3,693 words


7 pages

An Analysis of an Investment Strategy in the Stock Market

Stock Market Portfolio Report Personal Situation I have been working for five years and have decided that I should do something with my savings in order to provide me with sufficient funds to retire with and maybe even do it early. At this point in time Im not worried about having to provide for children because there a…

517 words


1 page

A Company History of Rubbermaid

Rubbermaid?s earliest seeds took root in an old piano factory in Ohio and at the kitchen table in New England. On April 30, 1920 nine individuals rented a building in Wooster, Ohio, known as the ‘Piano Factory.’ Their product? Sunshine Brand Toy Balloons. They called their venture The Wooster Rubber Company. In 1927,…

630 words


1 page

An Innovative, Creative, and Efficient Recruitment Program for a Successful Staffing Process

If I have to hire someone for a specific position my main objective will be as efficient and professional as possible. Also I have to be creative and imaginative using many ways to search for the ideal person for the position. The major part of successful recruiting is selling the company to a prospective applicant. A creat…

2,964 words


6 pages

A Critique of the Fast Food Industry from a Perfect Competitor

  1. Analyze the fast food industry from the point of view of perfect competition. Include the concepts of elasticity, utility, costs, and market structure to explain the prices charged by fast food retailers. Firms within the fast food industry fall under the market structure of perfect competition. Market structure is…

950 words


2 pages

An Overview of the Changes in the Organizational Structure of the Coca-Cola Company

Organizational Structure The Coca-Cola Company has made a lot of changes in the last year with the structure of their company from top management to the employees at the bottom of line in terms of power in the company. In years past the Coke Company has had more of a centralized organizational structure. After Doug Iv…

1,076 words


2 pages

Microsoft Anti-Trust Case

Microsoft Anti-Trust Case In 1890, Congress passed the Sherman Anti-Trust Act. Since then there has been very few companies that have violated this act. In 1911 it was used it to break J.D. Rockefellers Standard Oil trust in to 30 different competing companies. Then in 1982 AT&Ts monopoly was broken up in what ha…

787 words


3 pages

A Study of the Pros and Cons of the Mechanistic Approach in Business

Introduction Organisations are tools to aid in achieving a set goal. Organisations same as corporations have been developing and improving with time to improve profitability through increased productivity and quality. Most organisations are run like machines 24 hour a day, 7 days a week. All complex tasks and goals have be…

796 words


2 pages

The Part of My Life That I Could Not Live Without

I have always envied those people who knew what they wanted to do with their lives because I was never one of them. I had been leaning toward the business world for a long time, but its a big world and there were so many directions to choose from. One day in eighth grade we had a career day at our middle school and I signed…

554 words


1 page